Speaking Of Insane Conspiracy Theories....

I see that some people suggesting that Jill Dando was murdered by Serbian hitmen, resurrecting a theory which was laughable in 1999. As far as I understand the theory is that after NATO bombed that TV station in Serbia during the Kosovo war, the top Serbian military leaders got together and thought of a way to retaliate by killing the presenter of the Holiday programme. As revenge attacks go it seems a little futile if you don't let the other side know that you did it. Wouldn't they kill a foreign correspondent or an editor? Furthermore seeing as the theory presupposes that Yugoslavia had hitmen in London during the war wouldn't it have made more sense to target someone from the Foreign Office or MOD?