A few weeks ago, my girlfriend and I were watching TV at home when the advert for comparethemarket.com appeared on our screen. I had seen the ad before and not thought anything of it. However on this occasion, my girlfriend, who is Ukrainian, turned to me and said: "I don't like this advert, it is very offensive to me." I mentioned it to a friend who said his Latvian lodger also found it offensive.
When Dawn Pulled Jez
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