Before Eric Pickles became Chairman £500,000 was spent by the Conservative Party on newspaper advertising to recruit online supporters!Is the internet likely to be as prominent in the UK as it has been in the US political system? I doubt it because I don't think our political system really encourages popular participation in the political process. The parties want you to vote for them every 4 or 5 years and then shut up in the mean time. There is no sense that by getting involved in grassroots politics you can really influence the highly centralised political parties.
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